Architecture & Experience Design
for Hospitality and Retail
Uru Concepts is an architecture and design firm shaping experiential environments for hospitality and retail brands.
We design spaces that connect deeply with people while advancing a brand’s story, values, and goals.
Every environment we create is intentional, immersive, and designed to move both people and performance.
OUR EXPERTISE
HOSPITALITY
We design hospitality spaces that deliver comfort, character, and operational clarity. From boutique hotels to business lounges, our spaces are curated to elevate guest experience, enhance staff efficiency, and reflect the story and soul of each brand. Every detail is crafted to create emotional resonance and spatial elegance.
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Accommodation:
Resorts. Hotels, Glamping, AirBnBs,Eco-stays, Hostels
Food & Beverage:
Dining Restaurants, Cafe, Bistro, Brewery, Tasting rooms
Event/Gathering:
Banquet halls, Conference rooms, Amphitheaters
Experience zones:
Receptions, Waiting lounges, Courtyards & Terraces
RETAIL
We create retail spaces that merge design, behavior, and brand impact. Whether it’s a flagship store or a café, our layouts are built to improve flow, increase dwell time, and deepen customer engagement. Through spatial storytelling, we turn every retail visit into a meaningful brand encounter.
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Standalone & Concept stores:
Lifestyle, Artisan, Flagship, Experience stores
Retail:
Gourmet, Patisserie, Homeware, Wellness Products
Hybrid:
Bookstore, Gallery stores (Art/ Decor), Pop-up spaces
SERVICES WE OFFER
Spatial Storyboard
+ User Journey Mapping
Master Planning, Architecture & Interior design
Facilites Planning
Engineering
(Structure, MEP, FFS, AV,Security)
Landscaping
Lighting & Switch Controls
Signage & Way finding
F&B Styling
Sustainability
Brand Strategy
+ Experience Consistency
Ar. Divya Yalavarthi
Founder I Principal Architect
I’ve always believed that the most powerful spaces are the ones that feel deeply human — where light, material, and memory come together in quiet harmony. Over the past decade, working across India on projects spanning scales, typologies, and contexts, my journey has led me to a deep focus on hospitality and retail design — where emotion, experience, and story meet.
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I founded URU CONCEPTS with a simple but rooted intention: to create spaces that feel like the heart of a village — warm, welcoming, and alive with purpose.
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Professionally, I’ve contributed to the design and execution of complex projects across hospitality, commercial, and life sciences sectors — collaborating with organizations such as The Oberoi Group, Dar Al-Handasah, JLL, GMR, PwC, Syngene, and Dr. Reddy’s. My work has ranged from luxury resorts and large-scale masterplans to lab interior strategies and fast-track commercial fit-outs.
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With a background in architecture from the School of Planning and Architecture, New Delhi, and a master’s in Building Engineering and Management, I bridge design vision with executional clarity. Through URU CONCEPTS, I’m building a practice that is as much about how we live as it is about what we build.
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Every project is an invitation — to reconnect, to slow down, and to remember that the simplest moments often hold the deepest meaning.
Get in Touch
901, Taramandal complex, Saifabad, Hyderabad, TG 500004
India
+91-9717398044